A “novel” idea for Jeffrey Archer

Jeffrey Archer

I recently sent the following email to Jeffrey Archer, the best-selling English author and former politician whose political career ended with his conviction and subsequent imprisonment (2001–03) for perjury and perverting the course of justice. Dear Jeffrey Archer, I have just spent a most enjoyable few moments browsing your website – the aptly named www.jeffreyarcher.co.uk [...]

Is Martine McCutcheon right for Activia?

Martine McCutcheon

I recently sent the following email to Bruno Fromage, Managing Director of Danone UK. In case you did not know, Danone manufacture Activia, the yogurt brand with intestinal health benefits. Dear Bruno Fromage, Let me begin by saying that I do not intend to make any comments about your rather amusing name. I’m sure you [...]

160 years of knowledge

C&G screenshot

I recently sent the following email to Stephen Noakes, Commercial Director of Mortgages at Lloyds Banking Group. In case you did not know, Cheltenham & Gloucester is part of Lloyds Banking Group. Dear Stephen Noakes, As you know, there is a dizzying array of mortgage providers in the UK, and it is difficult to know [...]

Advertising divine healing

Gary Streeter MP

You may or may not have heard about this story. The Advertising Standards Authority has ordered a Christian group in Bath to stop claiming that prayer can heal certain medical conditions, as it could discourage people from seeking essential medical treatment. A group of Christian MPs, led by Gary Streeter MP, has written to the [...]

Inappropriate use of an advertising slogan

All-you-can-eat

I recently sent the following email to David Dyson, Chief Executive Officer of the mobile telephone network Three (or 3): Dear David Dyson, I am writing to you regarding Three’s offering of “all-you-can-eat data”. I believe you have borrowed the term “all-you-can-eat” from the restaurant advertising slogan popularised in 1930s depression-era America. The slogan was [...]

Reflections on a road sign about tractors

Slow tractors emerging

I recently saw the sign above on a country road. I wrote to the Council as follows: Dear Sir/Madam, The other day, I saw a sign on the side of a country road which got me thinking. It was only at the end of this thinking process that I thought about writing to you, by [...]

A scientist answers my questions

Professor Peter Sharp

I recently sent the following email to Professor Peter Sharp of Aberdeen University: Dear Professor Peter Sharp, I am a big fan of science, although I must confess I don’t understand it all! As well as being a big fan of science, I am also fascinated by scientists, and what makes them “tick”. I know [...]

Introducing The Stamp Aligner

Stamps

I recently sent the following email to Paul Simister, a “Profit Coach” from Birmingham: Dear Paul Simister, I am writing to you about a new product I have created, called “The Stamp Aligner”. I truly believe it could change the way some people apply postage stamps to envelopes. The Stamp Aligner is made of two small [...]

A note of support for a football television presenter

20120228-203831.jpg

  I recently sent the following email to Jimmy “Saint” Greavsie: Dear Jimmy “Saint” Greavsie, I wanted to let you know that you were my favourite presenter of football-based television programmes. I am not a fan of football but your professionalism and sense of humour always made the viewing of your programmes an immensely enjoyable [...]

My opinion of Roy “Chubby” Brown

Roy Chubby Brown

I recently tuned in to Alex Dyke’s programme on BBC Radio Solent to hear a lively debate about the blue comedian Roy “Chubby” Brown. I contacted Alex with my two penn’orth: I was also delighted to hear that salmon have given the seal of approval to Dorchester’s Mill Stream; this is excellent news for the [...]